Having your own Q Channel puts the F-U-N back into publishing. You are completely in control of what goes through your channel. And, freed of the burden of e-mail publishing, you can get back to doing what you really care about, delivering quality content to your subscribers.

You are 100% in charge. You determine the content and the frequency of publication -- it's all up to you, without the numerous, mind-numbingly repetitive and mundane tasks related to traditional e-mail publishing. And then there is always the concern in the back of your mind that someone either accidentally or maliciously will accuse you of spam, even though you are a legitimate publisher who hates spam, too. Because Q Channels are direct-to-desktop communication, there is no email involved, and thus you cannot be accused of spamming. Your subscribers "pull" it, you don't "push" it.

Imagine an interactive publishing process that is ...

 simple to set up

 easy to manage from your own desktop

 subscriber friendly, invites reader feedback

 media-rich

 economical

 efficient

 FUN (let's not forget that)

 automatically updated

Q channels are all of that and more
To really understand, you have to experience "channeling."